Specialists in
Customer Loyalty

We have more than three decades of experience in turning customer insights into increased revenue, with hundreds of satisfied – and loyal – customers in our portfolio.

See the value in your customers

We look at your business and create a business case for what a targeted effort towards customer loyalty will give you on your bottom line.
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Get a solid data foundation

We plan and execute data collection, so you always have a solid foundation to work from when you want to work with customer loyalty.
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Create customer loyalty

We translate your data into concrete and useful insights, and we help you implement initiatives where you get the most value for your money.
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At Lexus we see great value in the detailed market insight that AutoIndex gives us.
Both the results of the survey and the professional competence of the Loyalty Group consultants are highly valued by both us and our dealers.
Results and the accompanying advisory from Loyalty Group are used in both strategy development, marketing and dealer development.

– Jan Christian Holm, General Manager, Lexus Norway (2022)

The commitment shown by our Loyalty Group contacts is impressive, and it goes without saying that they are passionate about communicating their findings and recommendations. This is highly contagious and makes it easy for us to gather cross functional groups for work meetings, which is something many people really look forward to.
In executing of their work, Loyalty Group is an extremely professional partner, also in the more formal matters.

– Per Christian Huse, Marketing Manager, Toyota Norge (2021)

Loyalty Group has a lot of knowledge about how successful sales processes and customer journeys build loyalty over time. This gives us a very good basis for how we can develop in relevant areas and forms the basis for our further improvement work in the organization.
Based on our many years of collaboration, I can only give the AutoIndex study and the Loyalty Group consultants my very best recommendations.

– Jan Christian Holm, General Manager, Lexus Norway (2021)

Loyalty Group has helped our organization to recognize our shortcomings and thus motivate us to do something about it.
Working with Loyalty Group can sometimes be a bit challenging because Loyalty Group’s approach is very direct. It can at first sight be perceived as an attack on our current working methods. After several years of collaboration, however, the conclusion is that this approach is solely due to Loyalty Group’s sincere passion to create the best customer experience for our customers.

– Troels Nielsen, COO and Michael Rasmussen, Director of Sales – Jan Nygaard A/S (2021)

Since 2016 Bayern AutoGroup has worked in depth with Loyalty Group and the AutoIndex results in the ONE BMW family. More specifically, Bayern AutoGroup has had a specified AutoIndex analysis prepared each year for its own customers on store level.
The work has resulted in changed business procedures, updated guidelines and a general optimization of Bayern AutoGroup. The result is indisputable – Increased customer satisfaction, increased employee satisfaction and increased earnings at Bayern AutoGroup.

– Søren Vinderslev, CEO, Bayern AutoGroup (2021)

We challenge your perspective on customer centricity

At Loyalty Group, we familiarize ourselves with your business and situation, and we’re not afraid to challenge you or ask critical questions about your way of doing things. This is often necessary for finding the right solution.

In return, you can be sure that our advice is based on solid experience and knowledge. We have more than 30 years of experience in strengthening customer centricity in businesses – and we’re not afraid to share them with you.