Forside 9 White papers

White papers

Inspiration for boosting customer centricity

Loyalty Group publishes occasional white papers on customer centricity available to download in PDF. They are full of inspiration to help your company sharpen their focus on customer centricity.

Read all about relevant articles, case studies, events, and research. We apply our know-how in a whole host of interesting articles exploring opportunities for and barriers to working with customer centricity. We’re experts in our field and we understand the tremendous value of customers.

Please note: The contents of our white papers may not be republished without Loyalty Group’s permission.

The 8 most important questions customer-centric leaders ask

The 8 most important questions customer-centric leaders ask

This white paper focuses on the important questions that truly customer-centric leaders in general – and senior ...
Show Me the Money

Show Me the Money

Our white paper, Show Me the Money, equips you to drive focus on strengthened customer loyalty, a larger budget ...
From average to good – or good to great?

From average to good – or good to great?

Can your already loyal customers become even more loyal? At Loyalty Group, we are experts in developing your ...
The 10 commandments of customer loyalty

The 10 commandments of customer loyalty

Our white paper describes several key areas that should be a natural part of any company’s customer orientation.