Inspiration
Our advice and services are founded on decades of experience and insights.
We’re always happy to share what we know, and on this page you can find a relevant selection of content to inspire you to boost your company’s customer centricity.
Read our blog

Trust in Practice: How Customer Loyalty Is Built or Broken
Trust isn’t built in presentations, but through the customer experience. Learn how data, transparency, and ...

Back to basics: Starbucks became too efficient
Starbucks’ strategic shift shows how excessive efficiency can erode customer experience. A powerful leadership ...

Trust Before Loyalty: Why Loyalty Work Starts with the Relationship
Loyalty cannot be bought with points and perks alone. Read why trust is the foundation of strong customer ...

Ensuring Customer-Centric Business Development in the Executive Board
How does the executive team ensure customer insight becomes a driver of growth? Learn how to anchor ...

Use NPS with Care
NPS can be a powerful tool – but only if used thoughtfully. Discover how to avoid common NPS pitfalls and unlock ...

Are You Taking Good Care of Your Customers?
Discover why retaining existing customers is more profitable than acquiring new ones. Learn how to turn customer ...
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What our customers say
White Papers

Beyond the bottom line
This white paper complements our popular white paper “Show me the money” and helps you ensure real value from your ...

Data with a Heart
This white paper focuses on creating more vivid and motivating insights based on the company’s customer data. We ...

CX Survival guide
How to slay demons and banish dissatisfaction. And still get a good night's sleep.

The 8 most important questions customer-centric leaders ask
This white paper focuses on the important questions that truly customer-centric leaders in general – and senior ...

Show Me the Money
Our white paper, Show Me the Money, equips you to drive focus on strengthened customer loyalty, a larger budget ...

From average to good – or good to great?
Can your already loyal customers become even more loyal? At Loyalty Group, we are experts in developing your ...
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Podcasts

Podcast: Unf*cking Your CX – Executives Don’t Ignore CX. You’re Just Speaking the Wrong Language.
In this episode of Unfcking Your CX, Zack Hamilton is joined by Mikkel Korntved for a sharp and honest ...

Podcast: Table Stakes – Don’t just collect data
The conversation delves into the evolution of customer attitudes towards data sharing, the art of survey design, ...

Podcast: Tabel 7 – Design Delight At Christmas
Five of the world’s leading Customer Experience experts on one stage – recorded live in front of an audience.

Podcast: Tabel 7 – Personalization, where ‘ME’ meets meaning
Think personalization is just using someone’s first name? Think again! Or maybe you think Michelin-star service ...

Podcast: The CXPod – 30 years in CX: Shaping the Future of Customer-Centric Business
The importance of nurturing customer relationships and the challenges companies face in truly becoming customer centric
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Workshops and lectures
Let us generate interest, sharpen focus, open eyes, and share inspiration to boost customer centricity.
We can speak on a wide range of topics to give a motivating shot in the arm aimed at any level within your organization.
Topics:
- Leadership
- Sales & Marketing
- Customer Service